Video is extremely popular these days. In fact, more people prefer watching videos over reading a long article. However, creating videos is not easy. In fact, it’s tedious and this is the reason, businesses find it challenging to have good videos on their website. Thankfully, there is the option of animated videos.
Sample Animated Explainer Promo Videos UK
There are several online services that allow you to create an animated explainer video for different aspects of your business. However, there are a number of things you should know about how to create a great animated explainer video. In this article, we will offer some helpful tips to allow you to create a good animated explainer video for different aspects of your business.
UK Animated Explainer Video Services
One of the most common mistakes made by people when it comes to making explainer videos is that they tend to make it too long. People do not have that much time and therefore, it is important for you to keep it short. The key to keeping your video short is to focus on a particular problem. You do not need to go on any lengthy explanations or give a back story for making your video. The only thing you need to do is keep it simple and short. The goal is to get out of there as quickly as possible while providing the intended information in the shortest time possible.
While it’s important to keep the video short, it is also important for you to have some introduction and explain to your viewers why you are creating this video. In simple terms, you need to get to the point quickly but it is also important to explain the problem for which this video has been created. People lose interest within a few seconds and it’s important for you to keep them hooked by quickly getting to the point of the video.
When you’re creating an explainer video, you need to explain the problem and then provide the solution. Do not make a video about the features of your product and how your product works. People can already read the description and features in order to get an idea of the product features. When you’re creating an explainer video, you need to provide them with a solution and that is why people are going to continue to watch the video. You can also use this opportunity to make your product stand out by explaining why your product is suitable for solving a particular problem as compared to other products available in the market.
Benefits of Animated Explainer Videos
A good explainer video will always describe the benefits of using a particular product or service to customers instead of focusing on the features of the product. After all, people watch videos to find solutions and not for knowing more about the features of a product. They want to know what solution your product can provide. In short, keep the focus on the needs of your customers instead of your product.
There is a reason for so many infomercials on TV. They work and they work really great. This is the reason, big companies continue to use infomercials to sell their products. If you want to learn how to create a good video, watch as many infomercials as you can and you will quickly find a trend. You will find that the infomercials focus on telling a problem and why the product being sold in the infomercial is the right solution for that problem. This is how you should focus on creating your own explainer video.
It is recommended to write a script before you start creating your video. In case you do not have the time or you don’t think you will be able to create a good script, you can always ask for help. There are many websites that allow you to get a video script at affordable prices. You will need to provide some instructions in order to get the right script. Once you get the script, you can always make some changes to it in order to make it more suitable for your particular business.
Another important thing to keep in mind is that your video needs to be unique. You might like a particular style or a particular kind of animated video but that might not be the right choice for your specific business. Sometimes, humour is important but at times, you need to keep things serious. So, choose a particular style that is right for your business.
Overall, animated explainer video offers a number of benefits but it’s important for you to make it the right way. Make use of the above-mentioned animated explainer video tips to create a great animated explainer video for your business in order to grow your brand and sales.